TelecomTV TelecomTV
  • News
  • Videos
  • Channels
  • Events
  • Directory
  • Smart Studio
  • Surveys
  • Debates
  • Perspectives
  • DSP Leaders World Forum
  • DSP Leaders
  • Great Telco Debate
    • |
    • Follow
    • |
    • Subscribe
  • |
  • More
  • Webcasts
  • Surveys
  • Debates
  • Perspectives
  • Great Telco Debate
  • |
  • Follow TelecomTV
  • |
    • Subscribe
    • |
  • About
  • Privacy
  • Help
  • Contact
  • Follow TelecomTV
  • About
  • Privacy
  • Help
  • Contact
  • Sign In Register Subscribe
    • Subscribe
    • Sign In
    • Register
  • Search

Standards

TelecomTV TRACKER

Sourced by TelecomTV's TRACKER platform
from The Linux Foundation Newsrom

Standards

Amazon Web Services, Genesys, Salesforce Form New Open Data Model

Via The Linux Foundation Newsrom

Nov 12, 2019

November 12, 2019

To accelerate digital transformation, organizations in every industry are modernizing their on-premises technologies by adopting cloud-native applications. According to the International Data Corporation (IDC), global spend on cloud computing will grow from $147 billion in 2019 to $418 billion by 2024. Almost half of that investment will be tied to technologies that help companies deliver personalized customer experiences.

One major challenge of this shift to cloud computing is that applications are typically created with their own data models, forcing developers to build, test, and manage custom code that’s necessary to map and translate data across different systems. The process is inefficient, delays innovation, and ultimately can result in a broken customer experience.

Announcing the Cloud Information Model

It is in the spirit of removing these barriers to innovation that Amazon Web Services, Genesys, and Salesforce have come together with the Linux Foundation’s Joint Development Foundation (JDF) to form the Cloud Information Model (CIM), an open-source data model that standardizes data interoperability across cloud applications. By easily integrating data in the cloud, developers can build new products that deliver connected and personalized customer experiences.

“Bringing the Cloud Information Model under JDF will offer a neutral home for the open-source community,” Jim Zemlin, Executive Director at The Linux Foundation. “This allows for anyone across the community to collaborate and provide contributions under a central governance model. It paves the way for full community-wide engagement in data interoperability efforts and standards development, while rapidly increasing adoption rate of the community.”

How the Cloud Information Model Works

The CIM reduces the complexities of integrating data across cloud applications by providing standardized data interoperability guidelines to connect point-of-sale systems, digital marketing platforms, contact centers, CRM systems and more. Developers no longer need to spend months creating custom code. Instead, they can adopt and extend the CIM within days so that they can create data lakes, generate analytics, train machine learning models, build a single view of the customer and more.

CIM Compatible Applications

The founding members already offer products and technologies for companies to use with the CIM. AWS Lake Formation helps customers move, store, catalog and clean data from different sources to quickly set up a secure data lake. Amazon Redshift powers mission critical data warehouses for business intelligence, predictive analytics and real-time streaming analytics. Customers can leverage the JSON or SQL scripts to create CIM-compatible schemas for their AWS data lakes and data warehouses.

Salesforce’s Customer 360 is a set of platform services powered by CIM. Customer 360 provides customers with a single source of truth by providing instant access to consistent, reconciled customer data across Salesforce apps. MuleSoft, the provider of the leading integration and API platform, now natively supports CIM to enable the discovery of CIM data types, allowing users to easily create CIM-compatible APIs and integrations. CIM is available today in MuleSoft’s Anypoint Exchange.

Using Genesys Cloud and Genesys AI, businesses can seamlessly interact with their customers across all channels, including voice, chat, email, text and social. By combining engagement data from Genesys with data from CIM-compatible sources, businesses gain an even more complete perspective of their customers and employees in real-time, resulting in deeper levels of personalization.

How to Contribute to CIM

Anyone is invited to contribute to the CIM–including developers, technology vendors and brands. To learn more and get started, visit www.cloudinformationmodel.org. If you would like information on joining the project, please reach out to [email protected]

  • About
  • Latest Posts

The Linux Foundation

The Linux Foundation

The Linux Foundation

Latest posts by The Linux Foundation (see all)

  • Amazon Web Services, Genesys, Salesforce Form New Open Data Model - November 12, 2019
  • Confidential Computing Consortium Establishes Formation with Founding Members and Open Governance Structure – Member Comments - October 17, 2019
  • Confidential Computing Consortium Establishes Formation with FoundingMembers and Open Governance Structure - October 17, 2019
Related Topics
  • Cloud,
  • Cloud Native,
  • Digital Platforms & Services,
  • Enterprise,
  • Finance & Banking,
  • Global,
  • Government,
  • Manufacturing & Industry 4.0,
  • Standards,
  • The Linux Foundation,
  • Tracker

More Like This

Digital Platforms & Services

Father of the Web advocates personal data ownership

Jan 11, 2021

Access Evolution

Wi-Fi-Pai: could Wi-Fi be the new US technology poster child?

Dec 8, 2020

5G

India flexes its communications muscle to pitch its own Indian version of 5G - and why not?

Nov 27, 2020

6G R&I

UK government boosts AI research with new Turing Fellowships

Nov 27, 2020

5G

What’s up with… Orange, Telefónica, ITU and 5G, Nokia

Nov 26, 2020

This content extract was originally sourced from an external website (The Linux Foundation Newsrom) and is the copyright of the external website owner. TelecomTV is not responsible for the content of external websites. Legal Notices

Email Newsletters

Stay up to date with the latest industry developments: sign up to receive TelecomTV's top news and videos plus exclusive subscriber-only content direct to your inbox – including our daily news briefing and weekly wrap.

Subscribe

Top Picks

Highlights of our content from across TelecomTV today

1:4:29

Great Telco Debate: Live Debate – Day 2 (On-demand)

1:18:20

Great Telco Debate: Live Debate – Day 3 (On-demand)

43:08

Developing an ecosystem for vRAN

2:23

The TelecomTV Snapshot: The Great Telco Debate 2020 - CSP Highlights

  • TelecomTV
  • Decisive Media

TelecomTV is produced by the team at Decisive Media

Menu
  • News
  • Videos
  • Channels
  • Directory
  • Smart Studio
 
  • Surveys
  • Debates
  • Perspectives
  • Events
  • About Us
Our Brands
  • TelecomTV Tracker
  • TelecomTV Perspectives
  • DSP Leaders
  • DSP Leaders World Forum
  • The Great Telco Debate
Get In Touch
[email protected]
+44 (0) 207 448 1070

Request a Media Pack

Follow
  • © Decisive Media Limited 2021. All rights reserved. All brands and products are the trademarks of their respective holder(s).
  • Privacy
  • Terms
  • Legal Notices