TelecomTV TelecomTV
  • News
  • Videos
  • Channels
  • Events
  • Network Partners
  • Industry Insights
  • Directory
  • Newsletters
  • Digital Platforms and Services
  • Open RAN
  • Cloud Native Telco
  • Telcos and Public Cloud
  • The Green Network
  • Private Networks
  • Open Telco Infra
  • 5G Evolution
  • Access Evolution
  • Edgenomics
  • Network Automation
  • 6G Research and Innovation
  • Security
  • More Topics
  • Network Partners
  • Industry Insights
  • Directory
  • Newsletters
  • |
  • About
  • Contact
  • |
  • Connect with us
  • Digital Platforms and Services
  • Open RAN
  • Cloud Native Telco
  • Telcos and Public Cloud
  • The Green Network
  • Private Networks
  • Open Telco Infra
  • 5G Evolution
  • Access Evolution
  • Edgenomics
  • Network Automation
  • 6G Research & Innovation
  • Security
  • Connect with TelecomTV
  • About
  • Privacy
  • Help
  • Contact
  • Sign In Register Subscribe
    • Subscribe
    • Sign In
    • Register
  • Search

5G Evolution

5G Evolution

Hotspot 2.0, 802.11ac, and VoWi-Fi: Nearly 400 Million Strong Ecosystem to Monetize Wi-Fi

Via ABI Research Media Releases

Jul 17, 2015

London, United Kingdom - 17 Jul 2015

​Service providers and enterprises continue to find new revenue opportunities in Wi-Fi as the number of installed access points ramps up to nearly 400 million commercial and enterprise units by 2019. Emerging technologies like Hotspot 2.0, VoWi-Fi, and 802.11ac in the Wi-Fi space support further development of the current business models and encourage business model innovation.

Many businesses in different verticals like retail and hospitality have dropped the fees on Wi-Fi usage and started offering it as a free amenity service in order to attract more footfalls, increase customer satisfaction and eventually generate more sales and activity. Furthermore, data analytics and targeted advertising provide tools for hotspot owners to increase the value of their networks, enhance end-user experience, attract strategic partners, and create a collaboration ecosystem.

“Collaboration between different stakeholders is essential to create new business models and expand the value chain in order to maintain continuous profit for all parties,” comments Ahmed Ali, Research Analyst at ABI Research. Service providers and enterprises have direct relationships with end-user customers and therefore play an important role in aggregating valuable data and controlling the delivery channels for products like mobile ads and apps. The potential B2C segment is extensive and ranges from small local shops to large international brands.

“Bringing together the supply from hotspot owners with the demand from various businesses creates an expanding B2B ecosystem of innovative solution providers,” adds Ali. We find app developers, platform providers, advertising agencies, and marketing firms are all examples of companies that seize many opportunities in the Wi-Fi market.

These findings are part of ABI Research’s Carrier & Managed Wi-Fi Market Research, which includes Research Analyses, Market Data, Insights, and Competitive Assessments covering regional shipments and deployments in addition to standardization process, major vendor solutions and recent trends.

Related Topics
  • 5G Evolution,
  • ABI Research,
  • Business Models,
  • Data & Analytics,
  • Enterprise,
  • Europe,
  • Network Automation,
  • News,
  • Research and Trials,
  • Retail,
  • Tracker,
  • Wi-Fi

More Like This

Private Networks

Samsung Electronics and NAVER Cloud to provide private 5G network services for Hoban Construction

Jun 2, 2023

Access Evolution

What’s up with… Orange, Vantage & Vodafone, Xavier Niel & Millicom

Jun 2, 2023

Digital Platforms and Services

Nvidia smells blood in the RAN

Jun 2, 2023

5G Evolution

Verizon Business plays its global card with London Hub upgrade

Jun 2, 2023

Access Evolution

What’s up with… Cellnex, global smartphone sector, Open RAN in Poland

Jun 1, 2023

This content extract was originally sourced from an external website (ABI Research Media Releases) and is the copyright of the external website owner. TelecomTV is not responsible for the content of external websites. Legal Notices

Email Newsletters

Sign up to receive TelecomTV's top news and videos, plus exclusive subscriber-only content direct to your inbox.

Subscribe

Top Picks

Highlights of our content from across TelecomTV today

1:17:33

From telco to techco: The impact of next-gen operations on skills, talent acquisition and retention

1:14:31

Achieving maximum operational efficiency: How service providers can best operate at speed and scale

1:14:20

Why data and APIs are key to implementing the vision of the digital services provider

TelecomTV
Company
  • About Us
  • Media Kit
  • Contact Us
Our Brands
  • DSP Leaders World Forum
  • Great Telco Debate
  • TelecomTV Events
Get In Touch
[email protected]
+44 (0) 207 448 1070
Connect With Us

  • Privacy
  • Cookies
  • Terms of Use
  • Legal Notices
  • Help

TelecomTV is produced by the team at Decisive Media.

© Decisive Media Limited 2023. All rights reserved. All brands and products are the trademarks of their respective holder(s).