Multi-platform delivery, 4K/UHD, IP infrastructure and artificial intelligence (AI) are the growth areas of investment in media technology according to the latest analysis from the IABM released at NAB.
Virtual reality (VR) is not a priority for end-users according to new data released by the IABM.
Premium costs of professional VR equipment remain too high with the added challenge of producing native VR content remains unclear from a creative perspective.....
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