TelecomTV TelecomTV
  • News
  • Videos
  • Channels
  • Events
  • Directory
  • Smart Studio
  • Surveys
  • Debates
  • Perspectives
  • DSP Leaders World Forum
  • DSP Leaders
  • Great Telco Debate
    • |
    • Follow
    • |
    • Subscribe
  • |
  • More
  • Webcasts
  • Surveys
  • Debates
  • Perspectives
  • Great Telco Debate
  • |
  • Follow TelecomTV
  • |
    • Subscribe
    • |
  • About
  • Privacy
  • Help
  • Contact
  • Follow TelecomTV
  • About
  • Privacy
  • Help
  • Contact
  • Sign In Register Subscribe
    • Subscribe
    • Sign In
    • Register
  • Search

Internet of Things

TelecomTV TRACKER

Sourced by TelecomTV's TRACKER platform
from Strategy Analytics Press Releases

Internet of Things

Report: Amazon steals Sonos’ crown to become leading wi-fi based wireless speaker brand in 2016

Via Strategy Analytics Press Releases

Jun 20, 2017

New voice-first Wi-Fi speakers from Amazon and Google will expand overall wireless speaker market says Strategy Analytics

Strategy Analytics latestGlobal Wi-Fi Speaker Forecast 2014-2022reports that global shipments of Wi-Fi based wireless speakers grew by 62% in 2016 to 14 million units with Amazon accounting for 77% of the increase in volume demand from the previous year. The company estimates that Amazon shipped over 5 million Echo speakers in 2016 compared to just over 4 million from second placed Sonos.

“Amazon has hit upon a winning formula with its Alexa-powered series of Echo speakers and its rapid success has clearly sent shock waves through the industry” says David Watkins, Director within the Intelligent Home Group at Strategy Analytics. “However, we believe that demand for Amazon’s own brand devices is having largely an additive effect on the overall wireless speaker market particularly when you consider that the popular Echo Dot is often paired via Bluetooth to a better quality speaker.”

“Sonos has long been synonymous with connected home audio and as recently as 2014 it accounted for 50% of the small but growing Wi-Fi speaker market” continues Watkins. “Although Sonos is losing share as new players enter the Wi-Fi speaker space, its dominant position at the high-end of the market remains untouched. Apple’s upcoming HomePod speaker will pose more of a direct challenge to Sonos given the HomePod’s high price point and Apple’s decision to focus its marketing efforts on the speaker’s sound quality and music streaming capabilities rather than its ability to be controlled via Siri.”

Strategy Analytics counts voice activated Intelligent Home Speakers or Smart Speakers such as Amazon Echo and Google Home as a subset of the wider Wi-Fi based wireless speaker market. Intelligent Home Speakers are expected to make up nearly 90% of all Wi-Fi speakers by 2022 up from 42% in 2016.

Related Topics
  • 6G R&I,
  • AI, Analytics & Automation ,
  • Announcement,
  • Data & Analytics,
  • Devices,
  • Internet of Things,
  • News,
  • North America,
  • Strategy Analytics,
  • Tracker,
  • Wi-Fi

More Like This

Edge

Telefónica opens up its 5G network and edge computing to startups to develop new services

Jan 20, 2021

Access Evolution

What’s up with… German network sharing, Orange, Ericsson

Jan 19, 2021

Access Evolution

How AI and connectivity could unlock a new drone age for industry

Jan 15, 2021

Cloud Native

Nokia and Google Cloud team up on open, cloud native telco edge R&D

Jan 14, 2021

AI, Analytics & Automation

Elisa and camLine to provide data and AI-driven intelligent manufacturing solutions globally

Jan 12, 2021

This content extract was originally sourced from an external website (Strategy Analytics Press Releases) and is the copyright of the external website owner. TelecomTV is not responsible for the content of external websites. Legal Notices

Email Newsletters

Stay up to date with the latest industry developments: sign up to receive TelecomTV's top news and videos plus exclusive subscriber-only content direct to your inbox – including our daily news briefing and weekly wrap.

Subscribe

Top Picks

Highlights of our content from across TelecomTV today

1:4:29

Great Telco Debate: Live Debate – Day 2 (On-demand)

1:18:20

Great Telco Debate: Live Debate – Day 3 (On-demand)

43:08

Developing an ecosystem for vRAN

2:23

The TelecomTV Snapshot: The Great Telco Debate 2020 - CSP Highlights

  • TelecomTV
  • Decisive Media

TelecomTV is produced by the team at Decisive Media

Menu
  • News
  • Videos
  • Channels
  • Directory
  • Smart Studio
 
  • Surveys
  • Debates
  • Perspectives
  • Events
  • About Us
Our Brands
  • TelecomTV Tracker
  • TelecomTV Perspectives
  • DSP Leaders
  • DSP Leaders World Forum
  • The Great Telco Debate
Get In Touch
[email protected]
+44 (0) 207 448 1070

Request a Media Pack

Follow
  • © Decisive Media Limited 2021. All rights reserved. All brands and products are the trademarks of their respective holder(s).
  • Privacy
  • Terms
  • Legal Notices