TelecomTV TelecomTV
  • News
  • Videos
  • Channels
  • Events
  • Directory
  • Smart Studio
  • Surveys
  • Debates
  • Perspectives
  • DSP Leaders World Forum
  • DSP Leaders
  • Great Telco Debate
    • |
    • Follow
    • |
    • Subscribe
  • |
  • More
  • Webcasts
  • Surveys
  • Debates
  • Perspectives
  • Great Telco Debate
  • |
  • Follow TelecomTV
  • |
    • Subscribe
    • |
  • About
  • Privacy
  • Help
  • Contact
  • Follow TelecomTV
  • About
  • Privacy
  • Help
  • Contact
  • Sign In Register Subscribe
    • Subscribe
    • Sign In
    • Register
  • Search

Smart Homes

TelecomTV TRACKER

Sourced by TelecomTV's TRACKER platform
from Strategy Analytics Press Releases

Smart Homes

Strategy Analytics: Majority of US Homes Will Have Smart Speaker Next Year

Via Strategy Analytics Press Releases

Apr 23, 2019

April 23, 2019

BOSTON--(BUSINESS WIRE)-- There will be more US homes with smart speakers than without by the end of next year, according to the latest projections from Strategy Analytics. The report predicts that the 50% threshold will be reached in late 2020, and the US will be the first country in the world to reach this level of smart speaker ownership. The report predicts that by the end of 2023 eight countries will have a majority of smart-speaker owning households. The research also predicts global sales of more than 134 million smart speakers and screens in 2019, rising to 280 million by 2024.

The other countries reaching the 50% threshold in the next four years will be the UK, Ireland, Canada, South Korea, Australia, Germany and France. Widespread availability of apps and services in major languages is a key factor behind the success of smart speakers in these countries. Other markets, where less familiar languages are used, will tend to track behind the leading nations in smart speaker adoption.

David Watkins, Director at Strategy Analytics, commented: “As we approach the point where smart speakers become commonplace, marketers no longer have any choice but to incorporate this technology into their communications strategies. Voice interaction will become way of life for the majority of the population in many major countries, and this represents new opportunities for brands and businesses to create improved customer relationships.”

A complimentary report highlighting the key findings of Strategy Analytics’ recent consumer survey of early smart speaker adopters is available here: https://www.strategyanalytics.com/access-services/devices/connected-home/smart-speakers-and-screens/reports/report-detail/understanding-early-smart-speaker-adopters

Related Topics
  • Internet of Things,
  • IoT Devices,
  • IoT Services & Applications,
  • Media & Entertainment,
  • North America,
  • Smart Homes,
  • Strategy Analytics,
  • Tracker

More Like This

Open Networking

QoS at last? Wi-Fi Alliance claims it’s hatched a solution for Wi-Fi administrators

Feb 24, 2021

5G

LPWA Connectivity to Remain Dominant Across Smart City Segments, with 5G Representing Less Than 2% of All Cellular Connections in 2026

Feb 18, 2021

Digital Platforms & Services

Masayoshi Son is back... for now. Will the financial good fortune last?

Feb 16, 2021

Access Evolution

Western Euro multifunction printer market blipped up during the pandemic

Feb 12, 2021

Digital Platforms & Services

You can’t take down trillion-dollar companies with duct tape and Band-Aids

Feb 5, 2021

This content extract was originally sourced from an external website (Strategy Analytics Press Releases) and is the copyright of the external website owner. TelecomTV is not responsible for the content of external websites. Legal Notices

Email Newsletters

Stay up to date with the latest industry developments: sign up to receive TelecomTV's top news and videos plus exclusive subscriber-only content direct to your inbox – including our daily news briefing and weekly wrap.

Subscribe

Top Picks

Highlights of our content from across TelecomTV today

18:24

How Zoom evolved in the pandemic era

26:24

Red Hat and HPE discuss how to support open multi-vendor 5G network slices

14:28

How RADCOM is helping Rakuten Mobile run its innovative 5G network

8:33

Monetizing innovative telco edge services

  • TelecomTV
  • Decisive Media

TelecomTV is produced by the team at Decisive Media

Menu
  • News
  • Videos
  • Channels
  • Directory
  • Smart Studio
 
  • Surveys
  • Debates
  • Perspectives
  • Events
  • About Us
Our Brands
  • TelecomTV Tracker
  • TelecomTV Perspectives
  • DSP Leaders
  • DSP Leaders World Forum
  • The Great Telco Debate
Get In Touch
[email protected]
+44 (0) 207 448 1070

Request a Media Pack

Follow
  • © Decisive Media Limited 2021. All rights reserved. All brands and products are the trademarks of their respective holder(s).
  • Privacy
  • Terms
  • Legal Notices