Apple CEO bets on video to drive revenue growth
Feb 1, 2019
- Apple to spend $1 billion on original content
- First quarter revenue declined 5%, reaching $84.3 billion
- Apple will “participate” in consumers changing viewing habits
Announcing its fiscal first quarter results for 2019 yesterday, Apple boss Tim Cook spoke of the “huge changes in customer behaviour” that will drive Apple’s strategy for the years ahead.
Stay up to date with the latest industry developments: sign up to receive TelecomTV's top news and videos plus exclusive subscriber-only content direct to your inbox – including our daily news briefing and weekly wrap.