TelecomTV TelecomTV
  • News
  • Videos
  • Channels
  • Events
  • Directory
  • Smart Studio
  • Surveys
  • Debates
  • Perspectives
  • DSP Leaders World Forum
  • DSP Leaders
  • Great Telco Debate
    • |
    • Follow
    • |
    • Subscribe
  • |
  • More
  • Webcasts
  • Surveys
  • Debates
  • Perspectives
  • Great Telco Debate
  • |
  • Follow TelecomTV
  • |
    • Subscribe
    • |
  • About
  • Privacy
  • Help
  • Contact
  • Follow TelecomTV
  • About
  • Privacy
  • Help
  • Contact
  • Sign In Register Subscribe
    • Subscribe
    • Sign In
    • Register
  • Search

Digital Platforms & Services

TelecomTV TRACKER

Sourced by TelecomTV's TRACKER platform
from Vodafone Group press room

Digital Platforms & Services

Discovery and Vodafone announce landmark partnership including new discovery+ streaming service

Via Vodafone Group press room

Jan 5, 2021

Discovery, Inc. and Vodafone have signed a new long-term, multi-platform agreement in Europe under which Vodafone customers in 12 markets can continue to enjoy Discovery’s unique content portfolio. The parties will also collaborate on making discovery+ available to existing Vodafone subscriber bases across Europe. discovery+ is the definitive real-life entertainment streaming service that aggregates Discovery’s iconic and much-loved brands and content around the globe.

The partnership covers Vodafone’s TV and mobile customers in the UK1, Germany, Turkey1, Italy, Spain, Romania, Portugal, Greece, Czech Republic, Hungary, Ireland and Iceland will be able to watch their favourite content from Discovery’s iconic brands, the BBC’s natural history collection2, plus Eurosport’s premium sports offering, all in one place for the first time ever.

At launch, discovery+ will have one of the largest content offerings of any new streaming service, featuring a wide range of global and local content, and original series across popular, passion verticals in which Discovery has category leadership, including lifestyle and relationships; home and food; true crime; paranormal; adventure and natural history; as well as science, tech and the environment, and high-quality documentaries. Beginning with the Olympic Games in Tokyo next year, discovery+ will become the streaming Home of the Olympics in Europe with access to every minute, every medal, and every hero, live and on demand3. 

This partnership gives Discovery access to roughly 100m Vodafone TV, Fixed Broadband and Mobile-subscribers across Europe to which discovery+ can be made available for a promotional period that will vary by market. Launches will be supported by high-profile marketing campaigns including a wide array of 'always on' customer promotional activities on both Vodafone and Discovery owned platforms. The rollout in 12 markets is planned during the course of  2021 and 2022. In addition, Discovery’s linear channels will continue to be available to Vodafone customers on TV in Germany, Italy, Spain, Romania, Portugal, Greece, Czech Republic, Hungary, Ireland and Iceland.

David Zaslav, President & CEO of Discovery, Inc. said: “We are delighted to announce this multi-territory and multi-platform partnership with Europe’s largest mobile and fixed network operator. Vodafone’s vast and deep consumer relationships will provide a powerful engine for discovery+ as together we bring the definitive destination for real-life entertainment to consumers across Europe. Our hybrid agreement with Vodafone advances our broader strategy of expanding our linear distribution relationships to bring our popular content to consumers across more platforms and devices.”

Ahmed Essam, Chief Commercial Operations and Strategy Officer, Vodafone Group, said: “I am extremely pleased to have made this agreement with Discovery, which extends our existing partnership and perfectly demonstrates Vodafone’s positioning as one of Europe’s leading video content platforms. Discovery will be a key part of our Entertainment offer, providing a rich choice of content that will enhance Vodafone’s provision of a superior customer experience across its high-quality TV and flexible streaming services”.

Kasia Kieli, President & MD of Discovery EMEA, said: “discovery+ will harness our unique and powerful global and local content offering to serve fans across Europe as we bring the best of real-life entertainment to our passionate audiences. We are very pleased that our relationship with Vodafone continues to grow. Thanks to this new strategic partnership our viewers and Vodafone’s customers will have direct access to the best global and local Discovery content anytime anywhere.”

Notes:

1 discovery+ will only be available to Vodafone mobile customers in the UK and Turkey.
2 BBC natural history partnership excludes the UK.
3 Olympic rights exclude Russia. Eurosport will be an Official Broadcaster in France and the UK for Tokyo 2020.

Related Topics
  • Digital Platforms & Services,
  • Europe,
  • Media & Entertainment,
  • Telco & CSP,
  • Tracker,
  • Vodafone

More Like This

Security

Versa Networks records strongest year ever of rapidly growing SASE and secure SD-WAN sales

Jan 14, 2021

Cloud Native

Nokia and Google Cloud team up on open, cloud native telco edge R&D

Jan 14, 2021

Digital Platforms & Services

Vodafone offers free and discounted access to online learning resources

Jan 14, 2021

Digital Platforms & Services

What’s up with… Intel, VMware, Airhop, ONF, SK Telecom

Jan 13, 2021

Digital Platforms & Services

Intel appoints tech industry leader Pat Gelsinger as new CEO

Jan 13, 2021

This content extract was originally sourced from an external website (Vodafone Group press room) and is the copyright of the external website owner. TelecomTV is not responsible for the content of external websites. Legal Notices

Email Newsletters

Stay up to date with the latest industry developments: sign up to receive TelecomTV's top news and videos plus exclusive subscriber-only content direct to your inbox – including our daily news briefing and weekly wrap.

Subscribe

Top Picks

Highlights of our content from across TelecomTV today

1:4:29

Great Telco Debate: Live Debate – Day 2 (On-demand)

1:18:20

Great Telco Debate: Live Debate – Day 3 (On-demand)

43:08

Developing an ecosystem for vRAN

1:5:11

Great Telco Debate: Live Debate – Day 1 (On-demand)

  • TelecomTV
  • Decisive Media

TelecomTV is produced by the team at Decisive Media

Menu
  • News
  • Videos
  • Channels
  • Directory
  • Smart Studio
 
  • Surveys
  • Debates
  • Perspectives
  • Events
  • About Us
Our Brands
  • TelecomTV Tracker
  • TelecomTV Perspectives
  • DSP Leaders
  • DSP Leaders World Forum
  • The Great Telco Debate
Get In Touch
[email protected]
+44 (0) 207 448 1070

Request a Media Pack

Follow
  • © Decisive Media Limited 2021. All rights reserved. All brands and products are the trademarks of their respective holder(s).
  • Privacy
  • Terms
  • Legal Notices