TelecomTV TelecomTV
  • News
  • Videos
  • Channels
  • Events
  • Network Partners
  • Industry Insights
  • Directory
  • Newsletters
  • Open RAN
  • Digital Platforms and Services
  • 5G
  • Access Evolution
  • Private Networks
  • Cloud Native
  • Edge
  • Open Networking
  • Sustainability
  • AI, Analytics and Automation
  • 6G Research and Innovation
  • Security
  • More Topics
  • Network Partners
  • Industry Insights
  • Directory
  • Newsletters
  • |
  • About
  • Contact
  • |
  • Connect with us
  • 5G
  • 6G Research and Innovation
  • Access Evolution
  • AI, Analytics and Automation
  • Cloud Native
  • Digital Platforms and Services
  • Edge
  • Open Networking
  • Open RAN
  • Private Networks
  • Security
  • Sustainability
  • Connect with TelecomTV
  • About
  • Privacy
  • Help
  • Contact
  • Sign In Register Subscribe
    • Subscribe
    • Sign In
    • Register
  • Search

Devices

Devices

Camera and battery features continue to drive consumer satisfaction of smartphones in US

Via Strategy Analytics Press Releases

Jun 1, 2017

Apple iPhone 7 and Samsung Galaxy S7 Top US Consumer Satisfaction Among Leading Flagship Devices

Boston, MA – May 31, 201 7 – A new report from the Consumer Sentiment Analysis (CSA) service at Strategy Analytics “ Monthly Ratings Report April 2017: US Flagship Smartphones ”, analyzing consumer reviews from major distribution channels in the US, has found that specific features such as battery, camera and display have become integral drivers in the satisfaction or dissatisfaction of new smartphone purchases.

Click here for the report: https://www.strategyanalytics.com/access-services/ux-innovation/consumer-sentiment-analytics/reports/report-detail/monthly-ratings-report-april-2017-us-flagship-smartphones#.WS0r0esrKM8

Key report findings include:

· The camera was the most mentioned device feature for nearly all flagship smartphones included in this study.

· The camera of the Samsung Galaxy S7 was mentioned positively by 1 in 5 reviews, compared to 1 in 6 reviews of the Apple iPhone 7.

· Almost 1 in 5 reviews commented positively on the battery of Samsung Galaxy S7 compared to only 1 in 10 Apple iPhone 7 reviews.

· In comparison, while nearly 1 in 5 reviews commented positively on the battery life of the Motorola Moto Z Droid, 1 in 10 commented negatively, the most of any flagship smartphone included in this study.

“High market share indicates the popularity of a brand, but it is important to note that it does not directly equate to consumer sentiment for that brand. This is especially true when investigating the correlation between sentiment and market share at the model level. The ranking of top smartphones based on consumer sentiment analysis and market share of flagship devices is quite different” commented Adam Thorwart , Lead Analyst and report author.

Kevin Nolan , VP, UXIP added “This is particularly interesting when comparing the success of Samsung’s Galaxy S7 to Apple’s iPhone 7. Samsung Galaxy S7 consumers were more critical of battery performance than any other feature reviewed which could feed into Samsung’s on-going battery challenges, not least because of the additional features which come with a S8 without incremental battery power increases. It will be very interesting to see how this is viewed because battery performance is always a critical topic”.

Related Topics
  • 6G R&I,
  • AI, Analytics & Automation ,
  • Data & Analytics,
  • Devices,
  • News,
  • North America,
  • Research and Trials,
  • Strategy Analytics,
  • Tracker

More Like This

Open RAN Summit

Hardware innovation for Open RAN deployments

Jun 23, 2022

DSP Leaders World Forum

DSP Leaders World Forum 2022 Interview: Johan Christenson, Cleura

May 25, 2022

DSP Leaders World Forum

How DigitalRoute is Helping Telcos Adapt to the Cloud

May 24, 2022

DSP Leaders World Forum

DSP Leaders World Forum 2022 Interview: Mattias Fridström, Arelion

May 24, 2022

Digital Platforms & Services

Telefónica leads the financing round that Durcal closes for 8 million euros

May 20, 2022

This content extract was originally sourced from an external website (Strategy Analytics Press Releases) and is the copyright of the external website owner. TelecomTV is not responsible for the content of external websites. Legal Notices

Email Newsletters

Stay up to date with the latest industry developments: sign up to receive TelecomTV's top news and videos plus exclusive subscriber-only content direct to your inbox – including our daily news briefing and weekly wrap.

Subscribe

Top Picks

Highlights of our content from across TelecomTV today

10:14

Executive Interview: Vodafone’s Lucia De Miguel Albertos on the ultimate RAN Intelligent Controller

39:34

Figuring out the TCO of Open RAN

6:47

Dell's Role in Open RAN

4:24

Executive Interview: Neil McRae on BT's Open RAN Plans

TelecomTV
Company
  • About Us
  • Media Kit
  • Contact Us
Our Brands
  • DSP Leaders World Forum
  • Great Telco Debate
  • TelecomTV Events
Get In Touch
[email protected]
+44 (0) 207 448 1070
Connect With Us
  • Privacy
  • Cookies
  • Terms of Use
  • Legal Notices
  • Help

TelecomTV is produced by the team at Decisive Media.

© Decisive Media Limited 2022. All rights reserved. All brands and products are the trademarks of their respective holder(s).