The Tiger effect: Woods’ impact on TV viewing figures
Apr 19, 2018
Ross Biddiscombe explores the fierce impact Tiger Woods has on clawing in live television audiences.
There is no man or woman in the history of any sport who has single-handedly effected television audiences as much as Tiger Woods has done over the last two decades. Even on the final day of the Masters when Woods had no chance of winning, the 42-year-old golf superstar helped move the TV ratings needle.
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