5G is an ecosystem play

Oct 21, 2021

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Video Panel Series

Industry experts from Ericsson discuss the impact of 5G on industry partnerships and ecosystem engagements, focusing in particular on BSS system developments and what this means for key issues such as charging policies, co-creation within the ecosystem, the monetization of new services opportunities such as slicing, and more.

If you enjoyed this, the second episode in the series features experts from Singtel, Telia, TM Forum and Ericsson to discuss flexible service creation and innovation.


Helena Ola

Head of BSS Product Development Unit, Ericsson


Helena leads Ericsson’s Digital BSS product development unit, comprising 1700 software engineers around the globe. With more than 300 customers, serving more than 2 Bn subscribers, this is all about how you scale R&D and how you deliver world class products. Working with the latest software technologies and business trends, the focus is enabling customers on their transformation journey towards digital solutions, orchestrating technology, people and business in the best way.

Miriam Deasy

BSS Senior Solutions Marketing Manager, Ericsson


Miriam is part of the Ericsson Digital BSS demand generation team exploring the growth opportunities driven by 5G and IoT monetization. Early career experience in billing and rating informed a series of strategic marketing, product marketing and analysis roles from various perspectives in IT and telecoms along with more recent research, analysis and consultancy as an industry analyst across digital transformation, large enterprise services and automation / AI.

Seda Dolen

Head of BSS Sales (Sales Readiness and Sales Support), Ericsson


Seda leads Ericsson’s Digital BSS sales and sales readiness where she is responsible for providing global sales and commercial support for Digital BSS Engagements, defining and driving Go-To-Market strategies for BSS Offerings, building sales strategy and securing sales execution across the regions. Seda brings with her 20 years of experience in the ICT industry across Business Development, Solution Portfolio Development, Presales Management, leading the teams delivering BSS&OSS transformation engagements.

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