TelecomTV TelecomTV
  • News
  • Videos
  • Channels
  • Events
  • Network Partners
  • Industry Insights
  • Directory
  • Newsletters
  • Digital Platforms and Services
  • Open RAN
  • Cloud Native Telco
  • Telcos and Public Cloud
  • The Green Network
  • Private Networks
  • Open Telco Infra
  • 5G Evolution
  • Access Evolution
  • Edgenomics
  • Network Automation
  • 6G Research and Innovation
  • Security
  • More Topics
  • Network Partners
  • Industry Insights
  • Directory
  • Newsletters
  • |
  • About
  • Contact
  • |
  • Connect with us
  • Digital Platforms and Services
  • Open RAN
  • Cloud Native Telco
  • Telcos and Public Cloud
  • The Green Network
  • Private Networks
  • Open Telco Infra
  • 5G Evolution
  • Access Evolution
  • Edgenomics
  • Network Automation
  • 6G Research & Innovation
  • Security
  • Connect with TelecomTV
  • About
  • Privacy
  • Help
  • Contact
  • Sign In Register Subscribe
    • Subscribe
    • Sign In
    • Register
  • Search

Internet of Things

Internet of Things

Tesla Autopilot Compelling for First-Time Users

Via Strategy Analytics Press Releases

Dec 15, 2015

Technology Behind Tesla’s Autopilot Impressive But User Experience Lacks Key Best Practices

Boston, MA – December 15, 2015 – A recent user evaluation from the In-Vehicle UX (IVX) group at Strategy Analytics (www.strategyanalytics.com) assessing the Autopilot semi-autonomous driving system in the Tesla Model S has found that overall, first-time users found Autopilot impressive despite several usability bugs. Users praised the responsive speed adjustments and lane centering, but felt that staying perfectly centered within a lane was not always desirable. Controls for initiating and adjusting Autopilot were somewhat easy to master with training, but the audible tones and the icons on the instrument cluster were far too subtle to be effective.

Strategy Analytics tested Tesla’s semi-autonomous driving system with first-time users. While the results of this study found the technology behind the Autopilot system in this car to be impressive and possibly even best in class, its user experience neglected a few key best practices. Participants considered the indicators on the cluster display for current Autopilot status to be elegant and visually appealing but too small or thin to be noticed in a first-use case; audible tones indicating the activation and deactivation of Autopilot were too subtle and rarely noticed by first-time users; and, while the automated lane change was easy to learn and delightful for first-time users, the display and indicators to notify for adjacent vehicles were rarely noticed.

Click here for report: http://bit.ly/1TCYhdS

Derek Viita Senior Analyst and report author commented, “Most participants felt that Autopilot was easy and safe to use, but fewer felt that Autopilot kept them appropriately informed of the driving situation - which an improved UI could address. Participants’ comfort levels with Autopilot increased as they felt the car maneuver to keep them on the road and safe, but interestingly, no participants cited the HMI as a reason for feeling safer.”

Chris Schreiner , Director IVX, added, “After testing, the vast majority of participants had interest in potentially including a semi-autonomous driving assistant like Autopilot in their next vehicle; a few even indicated that it might directly factor into their purchase decision. However, other than for long drives, users openly questioned when they would actually use the feature. This suggests that while consumers are showing increased interest and appetite for these systems, for most they simply “tick a box” ensuring that their vehicle has all the latest and greatest features.”

Related Topics
  • Data & Analytics,
  • Internet of Things,
  • Network Automation,
  • News,
  • North America,
  • Research and Trials,
  • Strategy Analytics,
  • Tracker

More Like This

Access Evolution

Action needed within next year for UK to catch up in drone economy race, new report shows

Jun 8, 2023

Access Evolution

What’s up with… Gigaclear, Cisco, Tele2

Jun 8, 2023

Digital Platforms and Services

HOPE Hydration taps T‑Mobile to power “smart” water refill stations

Jun 7, 2023

Security

Nokia Threat Intelligence Report finds malicious IoT botnet activity has sharply increased

Jun 7, 2023

Private Networks

Easymetering and Ericsson Showcase Latest Advancements in Smart Metering Technology on Private LTE

Jun 6, 2023

This content extract was originally sourced from an external website (Strategy Analytics Press Releases) and is the copyright of the external website owner. TelecomTV is not responsible for the content of external websites. Legal Notices

Email Newsletters

Sign up to receive TelecomTV's top news and videos, plus exclusive subscriber-only content direct to your inbox.

Subscribe

Top Picks

Highlights of our content from across TelecomTV today

1:17:33

From telco to techco: The impact of next-gen operations on skills, talent acquisition and retention

1:14:31

Achieving maximum operational efficiency: How service providers can best operate at speed and scale

1:14:20

Why data and APIs are key to implementing the vision of the digital services provider

TelecomTV
Company
  • About Us
  • Media Kit
  • Contact Us
Our Brands
  • DSP Leaders World Forum
  • Great Telco Debate
  • TelecomTV Events
Get In Touch
[email protected]
+44 (0) 207 448 1070
Connect With Us

  • Privacy
  • Cookies
  • Terms of Use
  • Legal Notices
  • Help

TelecomTV is produced by the team at Decisive Media.

© Decisive Media Limited 2023. All rights reserved. All brands and products are the trademarks of their respective holder(s).