Strategy Analytics: IoT Usage Ramps Up; Analytics, Services and Security Top Revenue-Generating Opportunities

Firms Embrace IoT to Solve Practical Business Issues; Deliver Value-added Business Intelligence, Security and Integration Services; Drive Top-line Revenue

Boston, MA -** September 21, 2015 **- Strategy Analytics’ latest Internet of Things“Who Will Make Money in IoT?” report, examines the pivotal role that Big Data Analytics will play in leveraging IoT to take real-time actions to drive revenue, cut costs and make businesses more competitive over the next 12 to 18 months.

The latest Strategy Analytics report found that the main IoT business drivers are to provide organizations and their customers with value-added services; enable them to sift through the data deluge and make informed, actionable responses to solve real world business issues that help organizations to conserve resources, manpower and money as well as driving new services. SA’s research indicates that the top IoT and Big Data applications are: Office Security/Video Surveillance; Smart Building Controls; Billable Services and Financial and Healthcare Analytics. These types of IoT applications and services have an immediate and tangible impact on corporations’ daily operations and the bottom line. The SA report also profiles major IoT vendors including AT&T, Cisco, General Electric, Google, IBM, Intel, Microsoft, PTC, SAP, Verizon and Vodafone, their products, strategy and positioning.

“Applications like Office Security/Video Surveillance, Smart Building Controls and Financial and Healthcare Analytics can help businesses cut costs by 25% to 35% depending on individual use cases and help organizations to derive greater business value from their data assets,” said Laura DiDio, Strategy Analytics Director of Enterprise Research and Consulting.

“IoT provides businesses with real-time access to their assets via intelligent sensors and gateways”.” said Andrew Brown, Strategy Analytics, Executive Director, Enterprise and IoT Research. ““Analytics applied to the Big Data derived from these assets will solve real business challenges and will enable corporations to deliver value added services to their customers, something that is supported by our end-user research” Brown added.

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