Strategy Analytics 2019 predictions: customer trust and user experience critical across automated vehicles, AI, 5G and connected solutions

Autonomous Vehicle Trials Impress. 5G Reality Sets in. Smart Speaker Screens Surge

December 11, 2018

BOSTON--(BUSINESS WIRE)-- Analysts at Strategy Analytics have released their top 10 predictions for 2019. Strategy Analytics identifies customer trust, improved Human Machine Interface and user experience to be the common glue that links automated vehicles, AI, 5G, intelligent home, IoT and workforce mobility and media/entertainment markets. Continued disruption is certain across the automotive, telecoms, media and technology value chains. The technology landscape and pace of innovation remains strong and the battle for brand relevance, brand fit across different customer segments will intensify in 2019 and beyond.

The latest report “2019 Predictions: Customer Trust and User Experience Critical across Automated Vehicles, AI, 5G and Connected Solutions” is available here . Key predictions for 2019 include:

  1. At least 5 automated driving trials will be launched in 2019 – mostly from companies that are not mainstream automakers

  2. Amazon and Google dominate Smart Speakers and Screens today but buyers are ready to consider many other brands for their purchases in 2019.

  3. Commercial 5G networks will be in place in 15 markets at some level in 2019 but subs under 6M

  4. 5G Smartphones will be Niche and Expensive Unless Subsidies Return. Foldable devices fun but still work in progress.

  5. Silicon technology will capture market share in 5G millimeter wave front end functions

  6. On-device AI Engines will Drive up Mid-Range Device Costs

  7. Artificial Intelligence in the media and other industries will be slowed by a shortage of skilled practitioners.

  8. Consumer trust in digital services will continue to fall during 2019 representing huge opportunities and challenges.

  9. Global mobile workforce spending remains healthy. 42% of surveyed companies indicated IT spending will increase 1-6% in the next 5 years

  10. Compliance and Tangible Business Benefits key for IoT but profitable participation will remain extremely tough.

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