BlackBerry Passport Silver Edition Now Available in Hong Kong
Sep 2, 2015
Refined design and enhanced features offer premium look with ultimate productivity experience
Hong Kong – BlackBerry Limited (NASDAQ: BBRY; TSX: BB), a global leader in secure mobile communications, today announced the beginning of sales of the BlackBerry® Passport Silver Edition in Hong Kong. From today (September 2nd , 2015), customers in Hong Kong are able to purchase the new BlackBerry Passport Silver Edition, a premium device built for business professionals who want a smartphone with the mobile tools they need to get things done – without sacrificing style or portability.
The BlackBerry Passport Silver Edition is in a class all its own, featuring a stunning silver finish with refined, curved corners, large square touch screen display and reinforced stainless steel frame for extra strength and durability. An essential business tool, the device delivers the same productivity enjoyed by other BlackBerry Passport products, as well as an updated QWERTY touch-enabled keyboard, battery power that lasts more than a full day of mixed use, and BlackBerry® 10 OS 10.3.2.
“The new BlackBerry Passport Silver Edition combines cutting-edge technology with purposeful, globally recognized design,” said Gallant Leon, Managing Director, North Asia at BlackBerry. “It brings together BlackBerry’s latest OS platform, enhanced productivity features, and a refined industrial design based on customer and user feedback to deliver an unmatched experience for professionals who value precision and focus.”
Thoughtful Design for the Mobile Professional
Inspired by actual passports, the universal symbol of mobility, the size and form factor of BlackBerry Passport Silver Edition is portable enough to easily tuck into pockets and use wherever you go. Key features of the device include:
- Large High-Resolution Square Screen –The BlackBerry Passport includes a 4.5” square screen, 1440x1440 pixel (453 dpi) HD display and Corning® Gorilla® Glass 3 for added strength.
- Innovative BlackBerry® Keyboard – The BlackBerry Passport’s revolutionary keyboard brings innovation to input with a responsive touch surface like a trackpad that lets you perform many touch functions directly on the keyboard. Scroll web pages, flick to type or slide along the keys to move the cursor, leaving the full screen space for viewing.
- BlackBerry® 10 OS 10 . 3.2 – The BlackBerry Passport comes preloaded with the new BlackBerry 10.3.2 operating system, including features such as BlackBerry Assistant and Amazon Appstore.
- Best-in-Class Battery Life – The 3450 mAh battery is the largest among the top selling smartphones and phablets and, when tested against a very active user, provides up to 30 hours of mixed use – BlackBerry’s best battery power to date.*
Dual app storefronts preloaded for access to a huge selection of apps for work and play:
BlackBerry World – BlackBerry World offers essential business and productivity apps for professionals looking to drive efficient communications and collaboration including Box, Evernote, Cisco WebEx Meetings and Documents to Go.
Amazon Appstore – Discover and download popular Android apps and games through the Amazon Appstore including Candy Crush Saga, Pinterest, SoundCloud, Kindle and Amazon Shopping.
BlackBerry Assistant – The BlackBerry Assistant is BlackBerry’s first digital assistant and can be used with voice and text commands to help users manage work and personal email, contacts, calendar and other native BlackBerry 10 applications. BlackBerry Assistant intelligently determines how to respond based on how the user interacts with it – if you type, it responds silently, if you speak, it speaks back and if you activate over Bluetooth, it speaks back with additional context because it assumes you might not have access to the screen.
- BlackBerry Blend – BlackBerry Blend 1.2 brings a new refreshed UI and additional functionality and is now available for all BlackBerry 10 smartphones. BlackBerry Blend brings messaging and content on your BlackBerry smartphone to your computer or tablet. Get instant message notifications, read and respond to your work and personal email, BBM™ and text messages, and access your documents, calendar, contacts and media in real time on whatever device you are on, powered by your BlackBerry. BlackBerry Blend works across multiple operating systems including Mac, Windows®, iOS and Android™. **
- Premium Components – The device is built for the most demanding user with durable materials mixed with top-of-the-line technology, including a Quad Core 2.2 GHZ Processor, 3 GB RAM, 13 MP OIS rear camera and 32 GB memory expandable with a Micro SD card up to 128 GB.
- BlackBerry® Natural Sound – BlackBerry Passport comes with powerful speakers and a quad microphone system that delivers a high-quality listening experience. BlackBerry Natural Sound Technology is built in to adapt Wi-Fi and cellular call sound depending upon phone position and background noise, automatically adjusting volume so you don’t have to.
Pricing and Availability
The BlackBerry Passport Silver Edition is available from today (September 2nd, 2015), through Broadway Photo Supply Ltd, Fortress, Hong Kong Suning, Chung Yuen Electrical Co., Ltd and other authorized retailers; and through operator partners 3 Hong Kong and SmarTone Mobile Communications Limited, at a recommended retail price of HK$5,388.
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