TelecomTV TelecomTV
  • News
  • Videos
  • Channels
  • Events
  • Network Partners
  • Industry Insights
  • Directory
  • Newsletters
  • Open RAN
  • Digital Platforms and Services
  • 5G
  • Access Evolution
  • Private Networks
  • Cloud Native
  • Edge
  • Open Networking
  • Sustainability
  • AI, Analytics and Automation
  • 6G Research and Innovation
  • Security
  • More Topics
  • Network Partners
  • Industry Insights
  • Directory
  • Newsletters
  • |
  • About
  • Contact
  • |
  • Connect with us
  • 5G
  • 6G Research and Innovation
  • Access Evolution
  • AI, Analytics and Automation
  • Cloud Native
  • Digital Platforms and Services
  • Edge
  • Open Networking
  • Open RAN
  • Private Networks
  • Security
  • Sustainability
  • Connect with TelecomTV
  • About
  • Privacy
  • Help
  • Contact
  • Sign In Register Subscribe
    • Subscribe
    • Sign In
    • Register
  • Search

News

News

Ericsson pushes for smartphones to become the heart of Digital Cities

Oct 30, 2013

In a new Ericsson ConsumerLab report, smartphone users in São Paolo, Beijing, New York, London and Tokyo were asked about their interest in 18 new services relating to important aspects of city life. They were asked to evaluate new service concepts related to the areas of city life they are most satisfied with - the availability of shopping, restaurants, and leisure facilities.

Ericsson took three aspects of life that city dwellers were most satisfied with, plus the three they were least satisfied with, then presented three service concepts for each of the categories – making 18 in total. The areas that residents are most satisfied with are shopping, restaurants/cafes, and leisure facilities. The three that attracted most dissatisfaction were childcare/elderly care, communication from city authorities, and traffic. Some examples of new services included: social restaurant guides, a digital real-time trainer, situational shopping recommenders, mobile menus and table reservations, and same-day goods delivery. Download the report to see them all.

“Mass demand for new ICT services can change city life, beyond what we recognize, in just three years,” said Michael Björn, Head of Research at Ericsson ConsumerLab. “Smartphone services related to shopping, eating out and finding entertainment can drastically improve people's satisfaction with life in cities. Smartphone services can also alleviate dissatisfaction, and expectations are high on the market to make these services available.”

The research found that smartphone owners expect that market availability of the 18 tested services will treble in just one year. In three years they expect availability will be five times what it is today, turning these concepts into mass market services.

Traffic is the number one source of dissatisfaction in cities, and 47 per cent of smartphone owners in the survey expressed interest in a personal navigator that provides the best travel information for all modes of indoor and outdoor transport, from walking to driving. Almost half of smartphone owners predict that mobile operators will be key in providing this particular service.

“The results of this study show that consumers welcome innovation in many areas of their everyday experiences in the city,” concluded Björn. The study was conducted online and gathered responses from 7,500 smartphone users.

Related Topics
  • Analysis & Opinion,
  • News

More Like This

Access Evolution

What’s up with… US broadband, BSNL, 5G in China

Aug 15, 2022

Digital Platforms & Services

Telcos should focus their metaverse efforts on the enterprise sector – Openet CEO

Aug 15, 2022

5G

NEC bolsters telco team with 5G strategy director appointment

Aug 15, 2022

Access Evolution

What’s up with… Huawei, BT, Telstra, Cardinality

Aug 12, 2022

Digital Platforms & Services

Openet holds no grudges against parent Amdocs, says CEO

Aug 12, 2022

Email Newsletters

Stay up to date with the latest industry developments: sign up to receive TelecomTV's top news and videos plus exclusive subscriber-only content direct to your inbox – including our daily news briefing and weekly wrap.

Subscribe

Top Picks

Highlights of our content from across TelecomTV today

0:46

The Cloud Native Telco Summit returns this September!

8:32

Azita Arvani on Being a Female Leader at Rakuten Symphony

16:19

AT&T Amy Zwarico on securing telco applications in the public cloud

1:44

Join us for the greatest industry debate of the year!

TelecomTV
Company
  • About Us
  • Media Kit
  • Contact Us
Our Brands
  • DSP Leaders World Forum
  • Great Telco Debate
  • TelecomTV Events
Get In Touch
[email protected]
+44 (0) 207 448 1070
Connect With Us
  • Privacy
  • Cookies
  • Terms of Use
  • Legal Notices
  • Help

TelecomTV is produced by the team at Decisive Media.

© Decisive Media Limited 2022. All rights reserved. All brands and products are the trademarks of their respective holder(s).