The TV set triumphs at the World Cup

Jul 19, 2018

Brought to you by IBC

The FIFA World Cup broke many television and online viewing records around the world, even if US audiences were down this year. But the big winner, in the age of the mobile, was arguably the traditional TV set.

In what is widely regarded as one of the most exciting football World Cups in decades, the most up-to-date audience numbers from Eurodata TV show that the final between France and Croatia was watched by…

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