AMSTERDAM - 16 November 2016 - Irdeto and GoMedia, today announced a new secure OTT video delivery deployment with National Express. Hot on the heels of similar launches with Virgin Trains and Eurostar, GoMedia will again use Irdeto Rights to secure access over passengers’ PCs, Macs and for the mobile app, which can be used on any tablet or smartphone, leveraging Irdeto ActiveCloak technology and Irdeto Secure Key Exchange (SKE). The service will initially be launched on select National Express coaches, with the remainder installed in 2017.

GoMedia specializes in enabling entertainment solutions for transport or infrastructure companies that allow them to monetize their services. As with previous deployments with GoMedia, Irdeto will secure access to National Express’ new OTT service, accessible via the onboard WiFi either through the iOS and Android apps or via PC or Mac. With this new service launch, GoMedia and National Express will provide premium content for around 19 million journeys across the UK every year.

“To be announcing our third successful collaboration proves that together, Irdeto and GoMedia, are fast becoming the OTT entertainment partners of choice in the transport industry. These launches demonstrate real consumer demand for a stable and high quality content service when taking long journeys,” said Roger Matthews, Managing Director, GoMedia . “National Express is committed to providing the best possible experience for its customers and the offering of premium OTT content is part of this. The flexibility of the technical solution offered by Irdeto is a key aspect of secure, reliable delivery of this content to National Express customers.”

“Our partnership with GoMedia sees us leading the way in the growth market of OTT content delivery in transport. This success is grounded in putting strong security and a great user experience at the forefront of any offering,” said Richard Frankland, VP Sales, EMEA at Irdeto . “GoMedia is helping National Express fulfill an unmet need for its customers, offering a wide range of content choices which can be accessed on a variety of devices. Irdeto is facilitating this by ensuring that a flexible, secure, multi-device solution is in place.”

About GoMedia

GoMedia creates industry-leading infotainment platforms for rail, coach and transport companies, including Eurostar and Virgin Trains, helping customers monetise existing onboard Wi-Fi infrastructure and revolutionise their passenger experience with world-class entertainment, information and advertising content, hosted onboard and delivered to passengers’ own mobile devices.

With outstanding content offerings, from blockbuster films from major studios including Universal Pictures and Warner Bros, catch-up TV, box sets including Poldark, Fear the Walking Dead, House of Cards and Peaky Blinders, cartoons and games, to digital newspapers and magazines, GoMedia gives passengers fantastic entertainment packages that reflect and extend brands.

GoMedia also generates significant ancillary revenue opportunities for customers, including Pay TV, sponsorship, enhanced data, passenger upgrades and at-seat ordering, among other options.