GENBAND’s Platform Enhances SAP® Solutions for Customer Engagement with Real-Time Communications

Frisco, Texas, November 20, 2015 – GENBAND , a leading developer of real-time communications software solutions, today announced the signing of a global reseller agreement with SAP (NYSE: SAP). As part of the agreement, SAP will resell GENBAND’s industry-leading communications platform-as-a-service (PaaS), Kandy , as the SAP ® Real-Time Communicator Web application by GENBAND . With GENBAND’s advanced embedded communications capabilities, SAP Real-Time Communicator will allow enterprises of all sizes to improve workflow and communications processes by helping to enable sales, service and business professionals to chat, videoconference and collaborate in real time with their customers and co-workers.

Key Takeaways:

• SAP Real-Time Communicator will allow enterprises to offer personalized engagement, helping them stand out from the competition by delivering a superior experience to customers.
• SAP Real-Time Communicator supports the market-leading SAP solutions for customer engagement by enabling simpler collaboration capabilities for sales, service and business professionals using embedded communications within their business applications for presence, instant messaging, and voice and video chat/conference.
• SAP Real-Time Communicator is integrated natively into SAP Cloud for Customer, and can be integrated with the SAP hybris® Commerce solution, to help bring new communications capabilities to SAP customers globally.

“As the world's leading provider of enterprise software and services, SAP is the ideal partner to collaborate with. Integrating our real-time communications capabilities within its solutions for customer engagement aims to create powerful, unique customer experiences,” said Paul Pluschkell, executive vice president of Strategy and Cloud Services for GENBAND. “SAP Real-Time Communicator allows SAP to enhance its customer engagement model and continue to deliver solutions that empower its customers to work smarter and more efficiently.”

“By embedding digital communications in SAP Cloud for Customer, we are able to offer our customers dramatic improvements in productivity to help make the experience richer, more contextual and highly efficient for managing vital relationships,” said Nayaki Nayyar, senior vice president of Cloud for Customer Engagement, SAP. “We found GENBAND’s platform to be an advanced market offering that was uniquely positioned to help us launch new capabilities quickly across our applications. This, combined with GENBAND’s proven technology performance leadership, global presence and comprehensive product portfolio, all factored into our decision to select this platform.”