TelecomTV TelecomTV
  • News
  • Videos
  • Channels
  • Events
  • Network Partners
  • Industry Insights
  • Directory
  • Newsletters
  • Digital Platforms and Services
  • Open RAN
  • Cloud Native Telco
  • Telcos and Public Cloud
  • The Green Network
  • Private Networks
  • Open Telco Infra
  • 5G Evolution
  • Access Evolution
  • Edgenomics
  • Network Automation
  • 6G Research and Innovation
  • Security
  • More Topics
  • Network Partners
  • Industry Insights
  • Directory
  • Newsletters
  • |
  • About
  • Contact
  • |
  • Connect with us
  • Digital Platforms and Services
  • Open RAN
  • Cloud Native Telco
  • Telcos and Public Cloud
  • The Green Network
  • Private Networks
  • Open Telco Infra
  • 5G Evolution
  • Access Evolution
  • Edgenomics
  • Network Automation
  • 6G Research & Innovation
  • Security
  • Connect with TelecomTV
  • About
  • Privacy
  • Help
  • Contact
  • Sign In Register Subscribe
    • Subscribe
    • Sign In
    • Register
  • Search

Industry Announcements

Tracker

ABI Research Projects Quality of Experience Potential Market Value to Reach $477 Million in 2020

Via ABI Research Media Releases

Dec 10, 2015

Scottsdale, Arizona - 09 Dec 2015

As the demand for high-quality, uninterrupted IP video continues to grow, so too does the desire for tools that can ensure this quality. While Quality of Service (QoS) metrics are frequently utilized in video delivery, extrapolating the data to understand the true Quality of Experience (QoE) for a user is a recently favored approach. According to the latest market study by ABI Research, a leader in technology market intelligence, Content Delivery Network (CDN) Balancing and OTT Monitoring, as well as Real User Monitoring (RUM) and Application Performance Monitoring (APM) technologies used to measure video services are growing, with associated revenues estimated to reach US$477 million in 2020.

Read ABI Research’s Video Delivery Analytics: Quality of Experience and Multi-CDN Tools report.

“While the video analytics market as a whole is rather mature, the desire for more granular, user-level data led to a shift in focus from QoS metrics to QoE services and data,” says Eric Abbruzzese, Research Analyst at ABI Research. “The increasing complexity of the IP video and OTT content markets will continue to drive both new and existing providers, operators and content owners to pursue deeper analytics capabilities to fully understand the experience of the end user.”

As delivery demands continue to grow, CDNs have been forced to scale to keep up; even with new scale, one CDN is not enough for large service providers. As 4K and higher bitrates become more commonplace, this trend will affect even small to mid-size operators. The increasing shift toward multi-CDN architectures to better handle this network load goes hand in hand with QoE analytics; these multi-CDN setups are often handled within a single company and sometimes in a singular product. Mobile networks will also factor in; with an estimated 120,000 petabytes of mobile video streaming usage predicted in 2019, the importance of mobile network optimization and QoE will continue to affect a majority of viewers.

“Whether mobile or wireline, operators and service providers are focused on minimizing content start times and buffering delays while maximizing video quality and stream reliability,” says Sam Rosen, Vice President of Consumer at ABI Research. “Real-time, granular, user-level data streams allow the opportunity for a deeper understanding of not only how a network is performing but also how individual users are affected by network idiosyncrasies. Automated load balancing and network optimization platforms will help inform future business decisions, from content licensing to CDN usage.”

These findings are part of ABI Research’s Mobile, Multiscreen, and Cloud Video Delivery Service, which includes research reports, market data, insights and competitive assessments.

Related Topics
  • ABI Research,
  • Data & Analytics,
  • Device Software & Apps,
  • Digital Platforms and Services,
  • Network Automation,
  • News,
  • North America,
  • OTT,
  • Research and Trials,
  • Tracker,
  • Video

More Like This

Access Evolution

OneWeb launches connectivity for maritime sector

Jun 6, 2023

Access Evolution

NEC to supply East Micronesia Cable System (EMCS)

Jun 6, 2023

Access Evolution

Ciena Reports Fiscal Second Quarter 2023 Financial Results

Jun 6, 2023

Digital Platforms and Services

MTN Group Fintech announces appointment of Executive: BankTech

Jun 6, 2023

Network Automation

Amdocs launches amAIz, a cutting-edge enterprise-grade generative AI framework, set to propel the telecom industry into the gen AI era

Jun 6, 2023

This content extract was originally sourced from an external website (ABI Research Media Releases) and is the copyright of the external website owner. TelecomTV is not responsible for the content of external websites. Legal Notices

Email Newsletters

Sign up to receive TelecomTV's top news and videos, plus exclusive subscriber-only content direct to your inbox.

Subscribe

Top Picks

Highlights of our content from across TelecomTV today

1:17:33

From telco to techco: The impact of next-gen operations on skills, talent acquisition and retention

1:14:31

Achieving maximum operational efficiency: How service providers can best operate at speed and scale

1:14:20

Why data and APIs are key to implementing the vision of the digital services provider

TelecomTV
Company
  • About Us
  • Media Kit
  • Contact Us
Our Brands
  • DSP Leaders World Forum
  • Great Telco Debate
  • TelecomTV Events
Get In Touch
[email protected]
+44 (0) 207 448 1070
Connect With Us

  • Privacy
  • Cookies
  • Terms of Use
  • Legal Notices
  • Help

TelecomTV is produced by the team at Decisive Media.

© Decisive Media Limited 2023. All rights reserved. All brands and products are the trademarks of their respective holder(s).