Abu Dhabi, 30 March 2015

The smartphone that leads the way when it comes to curved form factors is now available for UAE consumers

Hot on the tail of its global unveiling at the CES 2015, the LG G Flex2 is rolling out in the UAE on 1 April 2015, thanks to Etisalat and LG Electronics (LG) pairing up to make it available to its customers. The partnership between Etisalat, the UAE's leading telecommunication operator and LG, a global leader and technology innovator in consumer electronics, mobile communications and home appliances, was announced today at Etisalat's head office in Abu Dhabi.

Consumers in the UAE will have the opportunity to own the perfectly curved LG G Flex2 smartphone for free through Etisalat's smartphone plans, offering 10GB data allowance, 300 flexi-minutes or 1000 Local minutes for AED400 a month on 18 months contract or 1GB data and 50 flexi minutes for AED200 monthly on 24months contract. Flexi-minutes can be used for local, international and incoming roaming calls.

Alternatively, customers can buy the LG Flex2 device on a standalone basis for AED2,799. Prepaid customers can get 1 GB monthly data for AED 99 for the first three months free of rental charges. From the fourth month onwards, a monthly charge of AED99 for 1 GB data applies.

Etisalat's Chief Marketing Officer, Khaled ElKhouly said, "The rich portfolio of smartphone devices that we offer our customers is driven by our dedication to provide the latest, most advanced technology on the most competitively priced plans in the market. We are excited about partnering with LG to bring its newest innovation to the UAE on our nationwide 4G LTE network."

Customers will also be able to take advantage of Etisalat's fastest LTE network, which covers nearly 90 per cent of the country's populated area and allows 4G smartphone users to connect to the UAE's fastest Internet.

"In launching the LG G Flex2 hand in hand with Etisalat, we are pleased to be making it possible for Etisalat customers to have the ultimate user experience" said Mr. D. Y. Kim, President LG Electronics, Gulf FZE. "We believe that the G Flex2's improved specifications, innovative technology and dynamically curved design make it the perfect combination of form and function. Now combined with Etisalat's offerings the G Flex2 is a truly irresistible offer for customers."

Truly ahead of the curve, the new second generation curved smartphone has earned much global praise for its stylish looks, nimble performance and UX features optimized for its unique form factor. It also bagged 10 awards for best smartphone and top pick at CES 2015. This global appreciation for the G Flex2 is expected to be replicated locally in the UAE once consumers can get their hands on this sleeker, more stylish and ever so advanced curved smartphone that truly represents LG's passion and commitment to pioneering new technologies.

Set within the G Flex2's contoured shape is a 5.5-inch Full HD Plastic-OLED display that delivers an incredibly sharp and vivid viewing experience from every angle while providing a sleeker look with enhanced durability. Improvements continue below the surface where an octa-core Qualcomm® Snapdragon 810 processor delivers performance as impressive as the phone's design. Its Self Healing back cover now heals everyday scratches in just 10 seconds and the smartphone's Fast Charge feature charges the 3000mAh battery to almost 50 percent in a little over half an hour.

To create a better user experience, the G Flex2 offers an upgraded Gesture Shot, which makes it easier than ever to take selfies with just a hand gesture. LG has extended the distance from which the camera can recognize one's hand to 1.5 meters, perfect for today's popular selfie sticks. The new Gesture View makes it convenient to check one's last shot immediately after taking a photo and Glance View displays key information such as time, recent messages or missed calls with a downward swipe of the curved screen even while the display is off.

Key Specifications (may vary depending on market): Chipset: Qualcomm® Snapdragon 810 processor with 2.0GHz 64-bit Octa-Core CPU Display: 5.5-inch Full HD Curved P-OLED (1080 x 1920 pixels / 403 ppi) Memory: 16GB eMMC ROM / 2GB DDR4 RAM / microSD slot (up to 2TB) Camera: Rear 13.0MP with OIS+ with Laser Auto Focus / Front 2.1MP Battery: 3,000mAh (embedded) Operating System: Android 5.0 Lollipop Size: 149.1 x 75.3 x 7.1-9.4mm Weight: 152g Network: 4G / LTE / HSPA+ 21/42 Mbps Connectivity: Wi-Fi 802.11 a/b/g/n/ac / Bluetooth Smart Ready (Apt-X) 4.1 / NFC / SlimPort / A-GPS / Glonass / USB 2.0 Color: Platinum Silver / Flamenco Red Other: Gesture Shot / Gesture View / Glance View