Bharti Airtel to offer On-demand online movie viewing services - launches ‘airtel Movies’

Via Bharti Airtel Telemedia

Jun 1, 2011

Bharti Airtel to offer On-demand online movie viewing services - launches ‘airtel Movies’

Digital video library with original DVD quality content powered by BigFlix

  • Now watch over 500 Movies, 100 TV shows and more @just INR 229/month on your computer/laptop/tablet

  • No additional bandwidth consumption charges

  • Easy payment through your Monthly Broadband Bill– no credit card/debit card required

New Delhi, June 1, 2011: Redefining On-demand Home entertainment on Broadband, Bharti Airtel, India's leading telecommunications company today announced the launch of airtel Movies-a unique On-demand online movie viewing service. airtel Movies will be an On-demand digital video library with original DVD quality content that would be available exclusively to airtel broadband customers in the form of a unique add on monthly pack. The service would be powered by BigFlix. With this, customers can enjoy over 500 Movies along with 100 TV shows, 100 trailers and 100 music videos @just INR 229/month on their computer/laptop/tablet at home. The service can also be accessed on WiFi and movies can be enjoyed anywhere in the house. Whats more-the enjoyment is totally advertising-free and adds absolutely nothing towards bandwidth consumption charges.*

airtel Movies retains the unique advantage of its recent innovative offerings- airtel Broadband TV and airtel Photos that does away with the hassle of payment through credit/debit cards!

airtel Movies-Unique Features

  • Fast forward and rewind at your choice
  • Seamless experience anywhere in the house with Wifi
  • Hosted service needs no storage with unique Auto Resume feature
  • Multi task-browse internet, get your stock updates & watch a movie-simultaneously!

Mr. Girish Mehta, Chief Marketing Officer, Telemedia Services, Bharti Airtel said,

"The launch of ‘airtel Movies’ comes on the back of a rousing response to our recent offerings of airtel broadband TV and airtel Photos and is in line with our commitment of enabling our customers in doing more with the Internet. airtel has always led the way in bringing in innovative services through industry leading partnerships. We are confident that this service will enrich our customer´s lives and enable them to balance their work, family and entertainment needs by transforming their experience from appointment viewing to one of choice. We will look to continuously refresh content in response to feedback and customer needs."

Mr. Manish Agarwal, Chief Operating Officer, Reliance Entertainment – Digital said ,

"The launch of airtel Movies powered by BigFlix is a novel association that will bring in an exciting package of on-demand entertainment content for the Indian broadband customer. It will allow consumers to watch movies & TV shows of their choice sitting in their homes through their airtel broadband connection that is free of advertisements. We at BigFlix believe that future of content lies in "on demand" nature of service and with partnership with airtel, BigFlix is able to provide millions of Indians a choice & convenience of content consumption and content owners a new way of reaching out to consumers at much cheaper cost."

airtel broadband customers can now watch movies, full length TV shows and their archives across genres including Bollywood, regional, and Hollywood. In addition to this, customers can also enjoy the music (film and non-film) and trailer videos from recently released movies on without subscribing to any pack. ‘airtel Movies’ also works on Wi-Fi, offering the flexibility to multiple users to watch different movies at the same time.

*The bandwidth consumption for watching ‘airtel Movies’ will not add to the customers' Broadband Plan data usage, except for users in Punjab. To avail this service all that airtel broadband customers need to do is visit or SMS "movie" to 53636, OR call 1800 200 3101 for information or subscription to airtel Movies. Watching ‘airtel Movies’ requires standard Macromedia Flash player version 10.2 and no other specific software.

To know about other exciting services available on their broadband, airtel broadband users can visit

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