AT&T Inspired Mobility: Hiphop Pioneer “Rev Run” to Share the Latest in Faith & Tech

Via AT&T News Room

Oct 21, 2015


Legendary rapper and preacher Joseph “Rev Run” Simmons is no stranger to sharing his faith through mobile technology. Today, he joins [AT&T’s Inspired Mobility ™ conversation to share the latest ways mobility helps him inspire millions of fans.

Rev Run was a founding member and front man of hip-hop’s legendary group RUN DMC. He’s also well-known for his hit reality show “Run’s House” where he coined “Rev Run’s Words of Wisdom.” Each show explored life with his family and ended with an inspirational tweet or text.

Starting tomorrow, you’ll hear Rev Run on hip-hop, urban, gospel and other radio stations across the country as a part of the Inspired Mobility conversation. Rev Run will appear on even more stations on Nov. 17.

“I’m linking up with AT&T to continue what I’ve enjoyed doing for years,” Rev Run said. “Inspired Mobility is more than sharing motivational messages online. It’s about connecting and empowering people in a digital world.”

In a recent survey1 sponsored by [AT&T*, 4-in-10 (41%) respondents said they use a mobile phone, tablet or laptop to connect to faith-based organizations or inspiration sites. The survey also showed that 72% of those who use mobility to connect with their faith report using social media. Facebook and YouTube were the most popular channels. More than 40% of respondents said they use their devices to listen or download inspirational music.

Also on Nov. 17, Rev Run will meet fans at an AT&T retail store in New York City to promote the Inspired Mobility conversation. His partnership helps build awareness for national Social Media Sunday on Nov. 22.

Other Inspired Mobility activities include a Google Hangout on Oct. 23 with film producer, DeVon Franklin and social media expert, James Andrews.

Follow Rev Run on Twitter (@RevRunWisdom), Instagram (@RevWon) and on Facebook for his Inspired Mobility updates. You can join the conversation by using the #InspiredMobility hashtag to share inspirational thoughts, videos, check-ins and photos on social media. Visit the AT&T Newsroom to learn more about Inspired Mobility and the research.

Catch Rev Run on the radio:

  • Just Being Nosey, WEDR FM Miami, FL

  • Russ Parr Morning Show, Nationally syndicated

  • Cubb and Caroline, WKTO FM, New York, NY

  • The Mark McCray Morning Show, KSCO, Dallas, TX

  • Rob G and Jessica Boom Juice Crew, KROI FM, Houston, TX

  • AURN Morning News Program, Nationally Syndicated

  • “The Breakfast Club” WWPR FM, New York, NY, also broadcasted on REVOLT TV

  • Joe Clair Morning Show, WPGC-FM, Washington D.C., Nationally Syndicated

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

1 Research commissioned by AT&T and conducted by ResearchNow. Online poll of more than 1,000 people in the U.S. aged 18 years and older. Blacks and Hispanics were oversampled (n=200 each) for the purpose of a more direct comparison with whites. Additional information available here .

2 Once a month or more

3 Watching online worship services or videos of inspiring speakers

4 Among those who have used a mobile device during a worship service to connect with their faith/inspiration or those who have never used a mobile device during a service to engage in activities unrelated to the service

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