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Long live grey power! Handset manufactures may be more concerned with jam-packing the latest features onto a device, but seniors have other needs. Fact is, this relatively untapped demographic often feels technologically alienated, which is ironic, considering the critical use mobile technology plays in medical emergencies, its ability to help the elderly retain their independence or to keep contact with friends & family.

Leila Makki investigates what types of communication devices are out there for the senior market. Interviews with Emporia Telecom, Doro and MyJoice.


Eveline Pupeter-Fellner, CEO, Emporia Telecom

Chris Millington, Managing Director, Doro

Johan Eckerstein, CEO, MyJoice

David Chow, Co-Organiser, Mobile Phones For The Senior Market '09

Video added Over 6 months in Press/Play by Press/Play