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Big plans for London fibrehoods as UK demand for superfast broadband grows

Posted By TelecomTV One , 11 October 2012 | 0 Comments | (0)
Tags: FTTH Fibre Broadband london superfast broadband

UK fibre provider, Hyperoptic, says it's on-track to double its London FTTH footprint by the end of the year. The operator offers up to 1 Gbit/s broadband for housing developments. By I. D. Scales.

There may be  low-level grumbling about the supposed unattractiveness of broadband investment by the likes of ETNO, but despite (perhaps because?) of the 'noises off' at least some infrastructure providers are pushing ahead.

UK all-fibre ISP Hyperoptic, says it's enjoyed the first phase of its FTTH build-out so much it plans to accelerate and double its fibre footprint by the end of the year. The ISP has been wiring up apartment blocks and housing developments in many of London's more prosperous boroughs (or parts of boroughs) and claims to have passed about 10,000 dwellings (within the developments) so far.  By the year's end it claims it will have 20,000 homes in total as potential customers. 
No figures yet on the pick-up rate, but the fact that Hyperoptic is striking out to fibre up more homes is meant to be an indication that its conversion rate has been acceptable .
The company strikes a deal with the developer and then runs fibre to the basement (or equivalent) in a block or development. Final connections are made when householders contract for the service.
Hyperoptic offers a monthly 20 Mbit/s for £22.50; 100 Mbit/s for £35.00 and its 1 Gbit/s 'Hypersonic' for £60.00.  If the customer takes telephone service £10 is knocked off the price at each tier. The ISP claims it's eyeing up other cities in the UK for further expansion. 
The UK's Broadband Stakeholder Group (BSG) today published its UK report card on the penetration of superfast broadband and claims that the nation is a "solid mid table performer in Europe, gaining on leaders such as the Netherlands, Denmark and Sweden and outperforming major peers such as France, Germany and Spain."  The US, it points out, is currently experiencing a low percentage of consumers choosing superfast broadband services.
The BSG claims that one of the big  challenges for fibre providers is in "enticing consumers to pay more for a superfast service, particularly if good quality ADSL and legacy cable services are available to them and satisfy their broadband needs."  
Policy makers, it says, must be  realistic: experience across all markets, including the broadband trailblazers of the Far East, shows that demand will build gradually.  

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