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Apptium: The pathfinder on the customer journey

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Rick Kapani, CEO, Apptium & Warren Lowe, Director of Operations & Assurance, Singtel Optus

Apptium helps clients gain competitive advantage by using Internet-based technologies to make their businesses more responsive to market opportunities and threats, strengthen relationships with customers, suppliers and partners, improve productivity and reduce information technology costs. The company's on-premise and in-the-cloud platform and solutions provide the all tools and functionality required to transform existing applications, online and mobile channels into engaging customer experiences at lower cost with faster time to market and increased flexibility to optimise. Simple as that really.

Filmed at: TM Forum Live! Nice, May, 2016

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