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From Low-Star to 5-Star: Redefining the Mobile App User Experience

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Christoph Pfister, VP & GM Business Service Management, HP Software, Hewlett-Packard

Any business attempting to execute a well-managed mobile strategy must incorporate methods to measure the real user-experience of their mobile apps, and focus on the issues that are having the greatest impact on the most users. Search @hpsoftware on Twitter for more news.

Filmed at: Mobile World Congress, Barcelona, March 2, 2015

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