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Targeted advertising for retail customers

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Charles Jepson, Commercial Director & Founder, BoldMind

Flow City from BoldMind is a platform for retailers to help them better understand what they are doing in-store or in the immediate vicinity. This data can then be provided to advertisers so that they can deliver targeted announcements to shoppers, automated and in real-time. BoldMind is working closely with Intel and its ecosystem to expand its business model, helping retailers adapt to the threat from e-commerce.

Filmed at: Intel Ignition Lab Launch, London 2016

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