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Telstra sees continued investment as key to meeting increasing demands from consumers

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Stuart Bird, Director of Fixed Broadband and Bundled Products, Telstra

One of the greatest challenges facing service providers is in keeping pace with consumer demands. Those that do keep up will also be the ones that will be successful with the IoT market. Telstra says the network is one of its most important customer propositions, but it need to keep investing and upgrading to meet the ever-increasing demand for services from customers. They are telling the telco what it needs to do; they are indicating that they'll have more connected devices and are interested in security automation or health provision. However, the greatest opportunity in broadband services and M2M is coming from the business market.
 
Filmed at Broadband World Forum, Amsterdam, 21-23 October, 2014.

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